How to Reach More Users on Instagram

Instagram is one of the best tools for marketing your business. With over 700 million active monthly users, Instagram has become a major player in social media and provides an opportunity to reach consumers with your brand message. The key to successful marketing on Instagram is knowing how to utilize all of the features like hashtags, stories, live videos, etcetera. But it wouldn’t be nothing if it wasn’t for the followers. They are the backbone of your Instagram existence, and if you want to be successful you have to strive to get as many real followers as possible. There are many ways to do that, but one proven way is buying Instagram followers via services like Growthoid. These services help you reach a higher number fast, without you doing any of the job. Of course, there are some other ways to reach more people, and we’ll cover them in this article.

Hashtags

The very first thing that you should know about if you’re trying to increase the number of followers you have on Instagram are hashtags. If you are completely new to social media, then you might not know what a hashtag is. Hashtags are basically a feature that social media platforms use in order to categorize and group content.

In a nutshell, this means that if you post content on Instagram and you use a hashtag, it makes it easier for people to search for this hashtag and be able to find your profile or account. In other words, if you aren’t using hashtags, you aren’t maximizing your reach.

Reels

The next thing that you should absolutely be using if you are trying to reach more users on Instagram would be Reels. Instagram Reels is a feature on Instagram which allows you to post short videos and has its own section. The thing that makes Reels different from regular posts is the fact that it does not show up on your follower’s home screen. Instead, when a person clicks on the reels tab, they are able to see random reels from various creators.

This means that when you post an Instagram Reel, your content has the chance to be shown to a random user that is not your follower. This is a great way to maximize your reach, especially if your content is entertaining.

Promoted Posts

The next way that you can maximize your reach on Instagram is unfortunately not free, however, it is quite cost effective. Instagram Promotions is a relatively new concept; however, it has become extremely popular over the time that it has been implemented. Promoted posts are extremely easy to use. All you have to do is select a post, which could be a video or a picture, select “Promote this post”, select the duration for the promotion, then the budget that you’d like to spend, and finally define your audience, or let Instagram do that for you.

The number of users that will see this post depends on your budget and the duration of the promotion. However, Instagram will show you an estimated amount of people that will see the post.

Influencers

The next way that you can increase your reach on Instagram would be through the use of influencers. Influencers are basically Instagram uses that have many followers, although there are different types of influencers; there are micro influencers, macro influencers, mega influencers, and so on.

The great thing about using influencers to increase your Instagram followers is that you will essentially be hijacking their audience. The first thing to keep in mind when choosing an influencer is that the influencer has to be in the same niche you are. The second is that using an influencer doesn’t guarantee an increase in followers, it only means that your content will be shown to a wider, new audience. In other words, your content still needs to be good.

Collaborate and Engage

The final tip for increasing your reach on Instagram, is to engage as much as possible. Many people forget that Instagram is a social media platform, which means that being social is of the utmost importance. When someone says you should engage on Instagram, that could mean many things. For instance, it could mean replying to comments on your posts. Or commenting on other users’ posts, directly messaging users after following them to let them know that you followed them in hopes that they will follow back, and more.

In addition to this, you should also try to collaborate with other users. This means that you will work with another user to create and post content that will be shared on both of your accounts, tagging each other. This is a great way to borrow from your collaborator’s audience.