Colts to retain bulk of ad space at Ed Lumley
City council voted Monday to give the River Kings 30 percent of advertising privileges, while the Cornwall Colts retain 70%. It is certainly more than the zip, zero, nil, nada they had before, but it is not quite what RK hoped for. The following is a statement from Steve Moreau, owner of the River Kings.
It’s too early to tell how this will affect us however it’s interesting to see how the City of Cornwall wants stability in our team yet votes for a 70/30 split on advertising privileges.
We get no revenue from concessions, no revenue from beer sales, no discount on ice time, no practice ice available because of policy and forcing us to go outside the city.
Council had the choice to play fair or to play favourites. Looks like they played favourites.
It’s going to take a lot of work on everyone’s part (fans, owners, staff) and its now time for fans, sponsors and anyone who supports the team to understand this team will cost all of us to have them here.
Whether its in ticket sales, merchandise sales, paying players, etc, we will all have to spend to keep the team.
Sponsorship and season tickets are available and we’ll need to sell 2,500 season tickets to break even. I suggest buying them now to reserve your seat.
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