If you manage a dispensary, then you know how important it is to have a strong online presence. After all, potential customers are searching for dispensaries in their area all the time. And if you’re not ranking high in search results, you’re missing out on a lot of business.
Fortunately, there are some things you can do to improve your dispensary’s SEO and increase your rankings in search results. Here are a few tips to get you started.
Use Keyword-rich Titles And Descriptions
When potential customers search for dispensaries in their area, they’ll often use specific keywords or phrases. Make sure your website’s title and meta descriptions include these keywords so that you can attract more clicks from searchers. It’s important to use only relevant and high-ranking keyword-rich titles and descriptions because it will help to bring more traffic to your website. Therefore, rather than trying to get creative, do some research beforehand about the most high-ranking keyword-rich titles for dispensaries before you write.
Ask For Help
The world of SEO is still a new and fairly confusing phenomenon -some of you reading this may just be learning what SEO is as you’re reading!
So, it’s only natural if you need to ask for help. Luckily, there are plenty of great online agencies that do SEO services for dispensaries. SEO agencies come in the form of skilled SEO tech-heads that use all their skills, knowledge, and expertise in the world of SEO to improve your dispensary site visibility amongst other search engines. This is a guaranteed way to increase the quantity and quality of traffic to your site – and you don’t even need to lift a finger. So leave it to the experts, and it can all be done for you!
Optimize Your Website For Mobile
More and more people are using their smartphones to search for businesses, so it’s important to make sure your dispensary’s website is optimized for mobile. This means having a responsive design that looks good on all screen sizes and ensuring that your content loads quickly on mobile devices.
If you made your website several years ago and haven’t touched it much since then it’s probably time to update and optimize your site so that it’s responsive to all smartphone types such as android and iPhone. Undoubtedly, most customers will be visiting your site from a smartphone, so make it a user-friendly experience. If you’re unsure where to start, it’s definitely worth taking an online course in website optimization. Similarly, doing extensive research as to how to optimize your website for mobile devices will be just as helpful.
Claim Your Google My Business Listing
If you haven’t claimed your Google My Business listing yet, now is the time to do it. Google Business Profile is a free business listing from Google. It allows you to provide all your business details, including opening hours, photos, etc.
Creating this free profile is a great way to increase your visibility across Google services.
Information from your Google Business Profile may appear in Google Search, Google Maps, and Google Shopping – which is perfect to attract potential new customers since Google is the world’s most visited website! If you’re unsure how to use Google My Business and create your profile, then take a look at the steps to setting up Google My Business. Remember, when you do make your profile, be sure to include accurate and up-to-date information about your dispensaries, such as your store hours, address, and contact information.
Add Photos And Videos
People love looking at photos and videos, so be sure to add some to your website.
You could include pictures of your dispensary’s interior and exterior, as well as photos of your products.
And don’t forget to optimize your photos and videos with keywords to show up in search results.
Get Involved In The Community
One other great way to attract attention to your dispensary is to get involved in the local community. This could include sponsoring a charity event or participating in a local parade. Anytime you can get your dispensary’s name out there, it will help increase awareness and potentially draw more customers to your business.
By following the above tips, you can help optimize your dispensary’s website for both search engines and potential customers. By creating quality content, claiming your Google My Business listing, and getting involved in the community, you can attract more attention to your business and potentially draw more customers to your door. But don’t forget, there are many online SEO agencies available to help you with the optimization of your website if you have no idea where to begin. So, use their resources if you feel you need to, you won’t regret it!